Weaxen
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Financial Services Β· UK

Every product bet you place has a second audience: the regulator.

A wrong product call in most industries costs a quarter. In financial services it can cost remediation, restitution, and a supervisory conversation with the FCA. Weaxen brings depth to the evidence, rigour to the sign-off, and eyes on the outcome after launch β€” so the decision holds up the first time, and keeps holding up.

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Why product decisions are harder here

Consumer Duty judges outcomes, not effort

The FCA's Consumer Duty asks whether customers actually get good outcomes β€” and what evidence you had, at design time, that they would. A confident slide isn't evidence. That takes genuine depth of research into the customer and the market, not an assertion dressed up as a finding.

One process can't fit every bet

A change to a payments flow and a tweak to a marketing page should not clear the same committee β€” but teams either drown every idea in the same heavy ceremony, or wave things through with none. The rigour is rarely matched to the actual risk of the decision.

The duty doesn't end at launch

Proving the outcome at design time is half the job; Consumer Duty makes it an ongoing obligation while the product is live. Most teams prove it once, ship, and never look again β€” until a metric moves the wrong way and nobody saw it coming.

How we can help

Without Weaxen

  • Product cases argued on assertion, with the supporting research thin, dated, or missing
  • One heavy approval process applied to every bet regardless of its actual risk
  • Outcomes proved once at launch, then never watched again until something breaks
  • Evidence, sign-off, and reasoning scattered across decks and inboxes when the FCA asks

With Weaxen

  • Deep, structured research β€” customer, market, competitor β€” behind every material decision
  • Governance dialled to the risk of each bet: full rigour where it counts, speed where it doesn't
  • A live line of sight from shipped product back to the outcomes you promised β€” signals that feed the next iteration
  • One connected, versioned record of evidence and sign-offs that stands up to a Consumer Duty review

Here's how it works

Get Started
01

Brief the initiative

Teams describe what they're building in plain language. No taxonomy to learn, no template to fill.

02

Weaxen runs the framework

Path Forger recommends the right artefacts for your stage and risk level. A scrappy pre-seed run looks different to a Series A launch β€” same engine, right dose.

03

Leave with a Project Kit

Every decision documented. Every assumption surfaced. Every risk traceable. Ready for engineers, boards, or Claude Code.

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Questions teams ask us

Where does our data live?

By default your workspace data is encrypted in transit and at rest and held in the UK (AWS London region). Where data residency is mandated we adapt to your region β€” including on-soil hosting. Note that Weaxen holds your product research and decision records, not your customers' financial data.

Can we control who accesses what?

Yes. Role-based access within organisations, MFA, and β€” on enterprise agreements β€” SAML single sign-on with DNS-verified domains and optional SSO enforcement, backed by an organisation-level audit log.

Will this satisfy a Consumer Duty or internal audit review?

Weaxen is built around exactly what reviewers ask for: who decided, on what evidence, with whose sign-off, and β€” under Consumer Duty β€” how the outcome is holding up now. Every artefact is versioned; nothing depends on someone remembering.

How do we evaluate it?

Bring one live initiative β€” ideally one heading for a product-governance committee β€” and run it through the framework. You'll see the approval pack assemble itself within days.

Bring a real initiative. Leave with a real Project Kit.

For teams who treat "build the right thing" as a precondition, not a slogan. Start for free β†’

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